Friday, 19 August 2016

How to find the best place for PrestaShop Module Development?

Prestashop Module Development Services | Velsof

PrestaShop is one of the leading eCommerce platforms that are being used today. With the so grown up popularity, the responsibility to provide better support and flexibility has also increased for this eCommerce platform. PrestaShop modules possess the sole responsibility for providing enticing features and functionalities to the eCommerce sites that will also improve the features and capabilities of a PrestaShop site. At Velocity, we are the leading provider of a range of PrestaShop services including the PrestaShop module development services. We develop the PrestaShop modules that will easily edit or add an extra feature to your eCommerce site. 

The PrestaShop modules help you store to improve it features, functionalities, interface, navigation etc. Thereby, making your store easier to manage and drive conversion with the enhanced features. For providing the best PrestaShop development services, we in-house a team of expert developers who have the years of experience in PrestaShop and other eCommerce site development. The module development services at Velocity is provided strictly according to the needs and requirements of our clients and we also believe in providing the best customer support. 

Why choose Velocity?

SEO friendly business solutions-

The modules developed at Velocity are designed strictly according to the guidelines for an SEO friendly site. Search engine optimization is a crucial part of any eCommerce business. We are obviously aware of it that is why we provide you with the SEO-friendly solutions that include, standardize coding conversion, SEO friendly URLs, responsive site design etc. 

Responsive site design:

Responsive site design is crucial both from the conversion as well as SEO point of view. A site possessing the responsive site design is always favored by the customers to buy from. These sites are also taken positively by the Search engines while ranking the pages in their SERP. 

Thus, we take the responsibility of developing the modules which are responsive to the various cross platform devices and help the store owners to drive the conversion from the users from these platforms too.

Online support and maintenance-

We provide the best customer support by utilizing our own developed Customer and ticket management system. We believe that our responsibility is not limited to developing and delivering the PrestaShop modules, but it is our sole responsibility that our users/clients keep using our module without any issue. That is why we provide the 24*7 customer support for where we assist our user to install and configure our module.

Quicker service delivery-

The time taken to deliver a service is very minimal at velocity. Our expert and a large team of developers work in coordination to develop and deliver your PrestaShop module in the least possible time period. We have already delivered a large number of modules to the hundreds of clients across the globe.

It requires a high-end expertise to develop, sell, and maintain a software life cycle. With our dedicated team of developers, designers, tester, managers, and support associates we are glad that we have already served a large number of customers and we intend to do so in the future too by improving our service quality to the maximum possible.

Wednesday, 10 August 2016

Why your site needs a custom OpenCart Theme?

Opencart Themes Development Services | Velsof
Get a fully responsive theme for your OpenCart store to meet the user requirements of the cross-platform devices.
OpenCart being one of the simplest platforms for an eCommerce site needs some more advancements in its features and looks to compete with other platforms in the market. Though OpenCart presents a real simple interface even for the no technical users, but the simplicity of OpenCart seems to overridden the advance needs and requirements of an eCommerce platform in today's era. OpenCart is the best platform to start with an eCommerce business, but we cannot overlook the fact that its competitor platforms like Woo-Commerce and PrestaShop presents quite dominant features in terms of looks and feels. 

Therefore the need for an OpenCart Themes Development services by the Providers like Velocity is of quite an importance. These OpenCart Themes development service providers actually help an OpenCart store owner to make his/her site’s design competent with the other giants in its domain. To acquire a perfect conversion rate on you store you need to work on the interface and UX of your site on the priority basis. If your site’s design is not competent enough to provide a competitive user interface to your customers, then it becomes very tough to do a business with such an incompetent site. This is the time when a need for Perfect Custom OpenCart theme arises that will provide your site with the desirable interface and UX.

The OpenCart Theme Development at Velocity is done by a team of expert professionals who have enough experience and has been working on this platform for years to serve our clients across the globe.

Some of the glimpses of the OpenCart theme development at Velocity are given below:

1. Get a lightweight or a heavy theme for your site?

Lightweight themes are generally desired by the site owner as they do not posses a speed issue in their operation. Choosing a theme size is a tough decision to make. We want our site to look dashing but we don’t even want to compromise with its speed of loading. 

This is where the services of Velocity comes into existence where we develop a competent OpenCart theme for your store that is capable of providing a great combination of quality and loading time optimization. So, in short, we develop the most elegant themes for your site without compromising the speed of your site.

2. Site Design

The theme design is one of the most important phases in any theme development task. A good design is not always equaled to a beautiful design. The beauty of a site is always subjective. What is beautiful for one might not be the same to others. It is possible that it may even frustrate your users. Therefore, it is imperative that we think more than twice before finalizing any design for our site's theme.

We at Velocity are committed to providing the most impressive OpenCart themes strictly according to the needs and requirements of our clients. We do a lot of research and testing before finalizing a theme design so that it won't frustrate your users. Instead, we provide the most user engaging theme designs that fit in the eyes of your customers. 

3. Mobile Friendly themes

The default themes that come with the default installation package is a responsive theme that is why it becomes our prime importance that while the custom OpenCart theme development for your store, we do not compromise this feature. All the OpenCart themes that are developed at Velocity are fully responsive to the mobile, laptop, desktop, and tablet platforms. It means that you can provide your users with the same experience of our suite on any of the cross-platform devices. 

4. SEO optimized sites

We are aware of the importance of SEO optimized themes on your OpenCart site. An SEO optimized theme is not just a combination of spaces to put keywords and meta tags, but it is a perfect combination of all the above-mentioned features including the best practices of a Search engine optimization process. Load time optimization, User experience, Responsive design, all include in the same process of SEO of your site.

An OpenCart platform is one of the most used platforms for eCommerce site development. The simplicity of OpenCart can also be seen in its default theme designs. That is why you need a custom OpenCart theme for your site which will provide it with the same simplicity with a more elegant design and interface.  The need for an advanced theme in OpenCart sites cannot be denied.  These custom themes will provide your site with the more advanced features to attract your customers as the Conversion optimization of your OpenCart site is also quite dependent on its UX design and that is optimized only through a custom theme development.

Monday, 18 July 2016

Amazon Integration Tips - How to win a Buy Box on Amazon Marketplace?

Amazon deals with a large number of sellers on Amazon integration service on the marketplace. It is not possible to feature each seller on top on a product page. For this, Amazon utilizes the feature of Buy Box that sets a formula with plenty of other factors to feature a particular seller on the top on a product page. Once you are recognized as eligible for Buy Box on Amazon Marketplace Web Service, your products featured on the product pages are given an “Add to cart “ button for direct selling, something like the image given below.

Amazon Integration Tips - How to win a Buy Box on Amazon Marketplace | Velsof
Buy Box allows a seller to get emphasized on a product page for some particular product on AMWS.

Winning tips to achieve a Buy box for your products:

1. Check if you are eligible for Buy Box -

Eligibility to utilize a Buy Box feature by a seller could be seen as affected by the multidimensional criteria. Earlier featured merchant status was taken into consideration, but Amazon decided to drop this criterion to provide each seller to equal opportunity on the AMWS platform. Here are some essential criteria you must fulfill to be eligible:

You should have a Professional seller account on Amazon Marketplace Web Service
Have been trading for at least 2-6 months.
Or you can win Buy Box directly by opting Fulfillment By Amazon service.
You should have enough stock to let Amazon fulfill your delivery or delivery by yourself. 

2. Research your performance factors-

Some performance determinants which affect your eligibility are as follows:

You must be a successful seller on Amazon Marketplace- Amazon takes into consideration your history of successful selling on the marketplace. If you have already fulfilled a significant number of orders successfully then your chances to win the Buy Box increases respectively.

Your ability to provide a satisfying customer service- your ability depends on the factors such as

Response efficiency to the customers.
The speed of delivery of products.
Product delivery without an error.
Least number of canceled orders.
The condition of products that are finally delivered.

3. Total Price of products-

Many people would say the price is the only factor which Amazon sees as a leading criterion, but the truth is not the same. The price of a product is an essential part of the factors which affects your eligibility but not is the only factor. The total price of a product is the price taken by the seller to sell a product finally and get it delivered to the specified address.

Make your price of products competitive enough

It does not mean you ask for the cheapest price, but it should be one of the lowest prices among the other sellers.

Always be updated with the latest pricing of products by your competitors.

4. Amazon gives Buy Box to New products only-

The feature of Buy Box applies to the new products only, although there is another buy box for used products that uses some other criteria to be satisfied. To secure your chances to win, you must sell new products as it will make Amazon confident about the condition and quality of your products.

5. Positive customer reviews-

Amazon integration tips- Positive customer reviews | Velsof
A seller winning the Buy Box has a perfect combination of all the points mentioned above in the article.

Reviews play a paramount role in encouraging Amazon to grant you a Buy Box feature. The number of positive reviews increases your chances by making Amazon confident about the products you are promoting on the Amazon Marketplace web services. Conversely, negative reviews diminish your chances to win a Buy Box. So, manage your products and services quality so as to get the maximum possible positive comments and reviews.

So, these are some important factors and tips that can adversely affect your eligibility to win a Buy Box feature on Amazon Marketplace Web Services. Refer to the screen shot above to see a perfect example of a winning seller on the Amazon Marketplace. You should remember these tips while you plan to win the same for your online store on the Amazon Marketplace.

Friday, 8 July 2016

Points to remember while writing a sales oriented blog

Blogs have become a paramount tool for promotion of products and services these days. Companies are utilizing this amazing platform to encourage more and more visitors to their websites, where they are actually ready with appealing contents to guide them with a bulk of information and lot more. For example, An eCommerce website trying to sell an LED Television publishes a blog about, How LED TVs are saving a huge amount of electricity. In it’s blog it may present some information about the televisions on their eCommerce site which do not consume much electricity. In this way, they can promote their products in a much agreeable manner by encouraging readers to at least have a look at them on the website.

I have used the above example to emphasize the fact that, sales oriented blogs are not just about views, is but a set of information which ultimately links a customer with someone who is selling something. Informative contents accompanied by some suggestions make blogs these days. Blogs are playing the role of a magnet which attracts the traffic of seekers to a particular website. Blogging gives better search engine optimization opportunities, increased traffic, and more inbound links to our websites.

Here, I have tried to put forward some vital considerations one should make while writing a sales oriented blog.  

1. Identify the target audience

In order to accomplish an effective blog/ content it is very imperative that you know your audience properly. Writing without a motive doesn't bring out an effective content, and motive comes out when you are aware of the people for whom you are writing. Knowing your audience helps you to decide the type and level of details you should provide in a blog post.

For example, you don't have to fill your content with technical vocabularies when you are writing for some general audience who don't understand technical terms well. We try to put forward simple words and sentence structures which can be easily understood by a techie or non-techie.  

2. Identify the key issues of the target audience

When you know your audience, your next job is to identify the critical issues faced by your target audience. The issues faced by an audience varies from place to place, time to time, and audience to audience. A proper blog is one which identifies the issue and provide some solution for it.

Identification of issues faced by your target audience help you to plan your contents in right way so that it provides an appropriate solution where you can also mention the products or services that you can provide to sort the issue. In this way you ensure the path for conversion optimization for various products on your site.

For example, a company selling laptops will try to discover the issues faced by a customer in deciding which laptop should he should buy. Here, in this case, we try to find out the needs of the customers seeking new laptops. We discover the needs and plan a content which would solve the issue by suggesting them laptops according to their need. Please note that the needs of customers could be different from person to person. Say a person might want a laptop for his professional usage while other person might want the same for his personal use.  

3. Build your competitive advantage by proving your point

When we include our business in the solutions that we provide in a blog, we should make sure that we build a trust among the readers by providing a complete detail of the product which could also be followed by enlisting the benefits of the product for the user. This detailed information we provide to the readers helps in building a trust in the customer regarding the quality of the product or service we can provide to them.

Considering the same example of the laptop, I have mentioned in the former point, we can provide readers with a detailed information about the features and specifications of the laptop. We can add positive reviews and appreciation our product has got from general and certified users. In this way, we can present our business in the blogs as such it develops a trust factor in the readers.

4. Present your blog as an interaction rather than a one-sided lecture of suggestions

Present your ideas as if, you are talking to the reader, and your approach should be more and more interactive yet informative. When you know your audience and discover their issues, you come up with proper suggestions which fits their need. This imparts a sense personal touch in the readers.

For example, if you identify the key issues of a new laptop seeker and present the suggestions specific to this group of readers in their understandable language, then this content will have a much positive impact rather than a dry product specification full of technical words which cannot be even understood by a general audience. Let consider a situation when a reader from non- technical background wants us to suggest a laptop which needs lesser charging time. We cannot say him that you should choose this laptop because it comes with a10.000Ah lithium ion battery . Its better if we say like “ this particular laptop comes with a 12 cell lithium ion battery with 10,000 Ah power which makes it store more power than other laptops, that’s why the battery of this laptop lasts longer”.  

5. Use of decent multimedia contents

Use of decent multimedia contents | Knowband
Blog accompanied by a video post proves to be more effective.

Try to provide appropriate images or videos where ever necessary. It will increase the interactivity of the post and build confidence in readers. Images and videos make the posts interesting and also clears a significant proportion of doubts instantly. Here is an example of a blog post accompanied by an amazing video. The post explains how a post accompanied by a video can have impact on your audience. The point is, text alone is not sufficient for an impactful conveyance of a message. You need to make it more infographic to serve its purpose properly and also impress the Google panda algorithm which emphasizes on the quality of contents rather than keywords for ranking the sites.

6. Allow discussions on your posts

You should allow the readers to discuss your contents by using comments and replies. You can utilize this feature to gain support for your post from readers. Also, we should remember that replying to comments and queries made by reader make them more and more interested, and also encourage them to follow your future posts. So, always reply to the questions raised by the readers. A more discussed post gains more popularity among the readers resulting in increased curiosity and engagement of the readers to the post. This automatically helps in the SMO of your content over the internet which is cheaper than the paid services of Pay Per Clicks.

7. Keep the positive reviewers and potential customers in the limelight

A blog can be utilized to identify the potential customers by analyzing various comments and reviews it gets from the readers. Identify the positive reviewers and, encourage them for discussions by replying them with their queries. This encourages other readers to take part in the positive discussion. We can identify the positive reviewers and reach them with our products and offers. These positive reviewers have much chances of getting converted into buyer. In this way, a blog can also act as an effective tool for lead generation and search engine optimization.  

8. Use memorable and precise headings

Use memorable and precise headings | Knowband
A catchy Headline can grab the attention of several interested readers.

You must always find the right words to define your purpose of writing. Use accurate and self-explanatory headlines. Try to bind your whole idea of writing in a catchy yet accurate heading.

Here is an example of a blog with a very catchy headline which is explaining the ways to sell those products which don’t sell easily. I think, this headline catches the attention of several sellers who are facing problems similar to the headline of this post.

9. Care about grammar and punctuation

A blog is a reflection of what your company does; there isn't any hard and fast rule for writing blogs but caring about correct grammar and proper use of punctuation could bring out an effective blog content for your business and prevent any misconception as explained in this Example.

A wrong placement of comma(,) can change the meaning of the whole sentence

Version one: Stop, don’t go. - meaning: saying to stay. 

Version two: Stop don’t, go. - meaning: saying to leave.

We saw how a comma could result in two exactly opposite statements. Thusly, it's vital that we take special care of punctuation while writing anything.

Blogs are the supplement tool for guiding our customers toward our website, provided that we care about some very basic approaches in writing and perform a proper utilization of keywords and other aspects of search engine optimization. I hope, the implementation of the strategies as mentioned above would bring out desired results for all those who are seeking a solution for writing an effective blog for the SEO of their sites without violating the terms and conditions of latest algorithms like Google penguin and hummingbird update.

Thursday, 16 June 2016

Why choose Velocity for OpenCart Development Services?

OpenCart is a powerful and open source eCommerce platform to develop a fully functional eCommerce site for an online business. The ability to support a number of extensions make this platform as the most preferred choice from small to large business setups. Being an open source platform, it allows a great extension of functionalities which can be achieved by using any reputed OpenCart development services available in the market. 

OpenCart development services | Velsof
Choose Velocity for a quality OpenCart development services and achieve your place among the competitive names of the eCommerce domain.

Velocity carries a bigger name among all the various OpenCart development services that is renowned by a number of developers all around the globe. In order to provide your customers with the satisfying online shopping experience and also to cope up with the increased competition in the eCommerce market, you have to present them with all the expected range of services and products. Velocity helps you to tackle the enormous eCommerce competition and enables you to manage your online business in the best possible way. The OpenCart development services provided by Velocity is a combination of customer satisfaction and extension of the basic functionalities to a high end capability on your online store.   

Pros of services delivered by velocity- 

1. Cost effective OpenCart development services- 

A cost effective solution is what any eCommerce company seek for in their business expansion plans and growth. The solution of eCommerce issues and services provided by Velocity is altogether a combination of customer satisfaction merged with the on-time service delivery. You can expect us to provide you a great range of OpenCart development services that are easily affordable and simply unmatched for your business.

2. Skilled Professionals from various domain and expertise- 

In order to deliver an on- time and quality OpenCart development services, we consists of a team of various professionals and experts who work day and night to provide you with a range of excellent development services for your OpenCart store. The team of expert developers, designers, SEOs, content writers and marketing experts work together to provide our customers with an on- time and quality service.

3. A leading name in eCommerce services in India- 

Velocity is a bigger brand for providing a quality of eCommerce services in India and across the globe. Our range of OpenCart development services varies from OpenCart website development, OpenCart website customization, OpenCart theme development and OpenCart template development services to ensure a powerful OpenCart site for your business. If you are planning to move yourself on this wonderful platform for a splendid business, then Velocity is a perfect destination for you. It can provide you with a complete range of OpenCart solutions for setting up a powerful eCommerce website for your business.

4. We follow standards for coding and designing- 

We, at Velocity, provide OpenCart development services keeping in mind the availability of latest software updates and strictly follow the standards of W3C for coding. For developing your customized OpenCart site, templates and design, our programmers utilize the hand coded and clean codes which are not copied from any pre- developed module or template. We can develop a complete personalized website or template of your choice to fit your business requirements and aspirations.

We are known for our client commitment and the quality of our speedy service delivery to our clients. We have a team of software testers who work hard to find out various issues and bugs you could face in your OpenCart site and thus help by providing solutions to all the possible bugs and errors. We ensure that the customers do not feel any difficulty with the module or any kind of site element developed by us.

Tuesday, 7 June 2016

PrestaShop Module Development- Why Velocity is the company to go for?

There is a constant competition heating up in the eCommerce business segment that makes it difficult to achieve desired conversions and sales among your rivals. For improving the functionality and performance of your online store, you need to have the support of various feature loaded modules that can simplify crucial tasks. These modules act as a catalyst that can enhance the working of a website with great ease. 

PrestaShop module development services | Velsof

Although, you could have a number of module development companies at your side but still none can match Velocity in terms of its excellence in PrestaShop module development services. The company has been a guiding force for numerous eCommerce stores and has delivered various power packed websites. If you are planning to have an eCommerce site on PrestaShop platform, you need to choose Velocity for its outstanding PrestaShop development services that can cater you a site according to your business requirements and customer expectations. Here are some of the features of our powerful module development services that are simply unique and outstanding in comparison to other module development services.   

Provide modules for specialized services and functionalities- For optimizing the performance and working of your PrestaShop site, it is important to utilize the effective PrestaShop module development services that can build excellent modules for various purposes. You can get modules for various areas like cart integration, addition of a particular feature or functionality that can grab quick customer attention and engagement on your site. Velocity is fully prepared to deliver PrestaShop modules for various business requirements and needs. 

Timely service delivery record towards our customers- We know “Time is like money” that makes us strictly dedicated against the work deadlines of our customers. Our skilled developers are working day and night to complete the scheduled task as per the customer deadlines without any delay. With us, there will not be any false promises regarding service delivery at all.       

Helps in optimizing the performance of your store- Velocity can provide excellent PrestaShop modules to site owners that can optimize the functionality and performance of your store in a big way. You can get modules developed for a quick checkout process, easy product addition/deletion in a cart, integration of any desired shipping/payment methods and other such functions. You can avail the rich PrestaShop module development services of our company that can provide everything as per your business requirements and customer expectations. 

If you are having a PrestaShop store and you are looking to upgrade it further, it is important to make the right beginning with our PrestaShop module development services at Velocity. You will love business engagement with our company due to our outstanding services and proficiency in this area. Contact us now on this phone number +1 (424) 653-6907 or you can mail us at inquiry@velsof.com.

Tuesday, 31 May 2016

How PrestaShop Themes help to get a ready store for your business?

Any eCommerce CMS that we utilize to carry on our business is a complete package of themes and all other essential modules. PrestaShop CMS presents a very quick and ready-to-sell platform for the website owners that allows the admin to start with product addition as soon as they install it on their domain. This ready to use feature of PrestaShop is just because of the various personalized themes that come with PrestaShop. Velocity carries a bigger name in Prestashop theme development with a remarkable quality of on-time service delivery to various clients across the globe.

Prestashop theme development | Velsof
PrestaShop is capable of providing the website owners with a vast range of mobile responsive themes for their site design.

Many other developers also provide the services of PrestaShop themes development but Velocity has carved out a niche place for itself. With the help of its qualified PrestaShop theme developers, PrestaShop is offering an excellent range of fully customizable and personalized themes which assist the PrestaShop website owners in getting a ready made store for their business. Let's take a look at the various features of PrestaShop themes that we get from the Velocity’s PrestaShop theme development services.

1. SEO friendly - 

PrestaShop provides an SEO friendly theme with the facility to graphically add meta tags and meta description to the contents, blogs, products and all other elements on your site. It can generate an SEO friendly URL for various site elements like web pages, blogs, product pages, etc.

2. Website management panel- 

Any website without a management panel is very tough to deal with. The task of website upgradation, content management, customization, etc becomes real challenging and dependable on webmaster if the site does not support a site management panel. The PrestaShop themes come with an elegant website management panel for various site admins. He/she can manage the site update by making changes in contents, blogs, products, etc from the admin panel itself.

3. Integrated shipping and payment options- 

Here at Velocity, we develop the PrestaShop themes that are flexible to be integrated in any payment and shipping methods of the store. The site admin can install any desired payments and shipping modules on his/her site.

4. Multi-browser compatibility- 

PrestaShop is used to develop a quality eCommerce site for your business. The growth of your PrestaShop site or your business will become limited if your store is compatible with only a few particular web browsers. We take care of this issue by making our themes compatible with all the major web browsers that are being used these days.

5. Responsiveness- 

These days, websites need to be responsive to adapt various cross-platform devices. For an eCommerce site, it is imperative to provide the compatible pages to your mobile users as well. The search engines are taking a keen interest in improving the responsiveness of a site while ranking pages in their search results.The PrestaShop theme development services at Velocity is aware of this search engine behavior and that’s why we provide our clients with a PrestaShop theme that is responsive to all the cross platform devices like mobile, tablet, PC, etc.

PrestaShop being the most preferred platform for eCommerce business these days is used to design a site with innovative features like responsiveness, compatibility with multiple browsers, fully customizable look and feel, etc. The PrestaShop theme development services at Velocity is aware of all these latest trends and requirements to deliver an exciting website theme. Thus, it provide a set of services which helps your business grow positively in the competitive environment and generates the desired revenue by offering an elegant look and feel to your eCommerce store. If you face any issue with your Prestashop theme and does not have an idea what to do next, you can get in touch with us through our phone number +1 (424) 653-6907 or can mail us at inquiry@velsof.com for an outstanding PrestaShop theme development services.